Black Keys

So I am in Utah to cover, from a media perspective, the Adobe Digital Marketing Summit.

I have to say, Adobe put on awesome events and aside from the quality of the presentations, they do hospitality really really well. Which is amazing, give that 5000 people are attending this event.

It was a pretty busy day, starting with some one-to-one briefing first thing, and then a series of keynotes (on the new Adobe marketing Cloud which looks awesome) as well as practical sessions, intermixed with media briefings.

And then it was of course, parties again. Media drinks and nibbles straight after the session finished and then onto the main event, the Black Keys in the conference hall. Wow, amazing! Only 5000 people max, so you could get pretty close and it was a great gig; a bit to great, got to bed far too late. Oh well.