Artistic licence?

Seen at a motorway watering hole in Belgium - this 'homage' to the Belgian World Cup football team created with CocaCola cans and bottles. Now, I personally will never consume 'Coke", but I do appreciate the artistic vision here, and this cheeky form of marketing. I'll still never drink the stuff though! (Incidentally, my wife couldn't perceive the face at the back, formed out of cans. until she saw the iPhone photo version. Even then, going back to the reality, she still couldn't make it out, which she thought rather bizarre.)