Ding Dong, Gone

Having a bloke knock on your window at 7am is a little unusual, especially when you live on the third floor but that's how my day started and why I have a sunrise Blip. For those who've seen this view-from-my-living-room shot before, you might not notice the name change. Used to be DONG (Danish Oil & Natural Gas). On the day he left Carlsberg, I told the guy responsible for this name change that DONG was still not a good name even 40 years later. He laughed and said that was 40 years ago, then Googled it. I only just noticed today but I'd really love to think I helped DONG's new branding manager change my view.