Liberty of London
Arthur Lasenby Liberty was employed by Messrs Farmer and Rogers in Regent Street in 1862. By 1874, inspired by his 10 years of service, Arthur decided to start a business of his own, which he did the next year.
With a £2,000 loan from his future father-in-law, Arthur Liberty accepted the lease of half a shop at 218a Regent Street with only three staff members.
Within eighteen months Arthur Liberty had repaid the loan and acquired the second half of 218 Regent Street.
The store became the most fashionable place to shop in London and one of the most prestigious.
We actually made several purchases in their famous Christmas department!
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