Not to everyone's taste...

You can't beat the old-fashioned taste of a corned beef "butty"...made with butter & white bread [& sometimes tomato...]

Last year when we got back from China, we called en-route straight to the supermarket from the airport to get some supplies.

Not only does it (like SO many other things...!) remind me of my childhood at my grandparents, it's such a fab comfort food.

I really liked the label on this tin.
By attracting my attention & almost coaxing me to buy it, it (almost) achieved & fulfilled it's marketing aim.