Tourism.

This Tourist Information Office, and others very similar to it, are found all around Benidorm.....providing maps, information about hotels and restaurants, water sports, attractions such as the Theme Parks, the beaches, visits to surrounding towns and villages and anything else that a tourist might like to know about the resort.

I've always found them very helpful; in a way I'm surprised that they are still used so much, because many of us use the Internet to access information about our holiday destinations!