The Inner Sleeve
Is it a beautiful day where you are - today ?
Tad more legible. Of course going large no longer means that . . .
Thought I'd share this. Undoubtedly some of us of a certain age still have some LPs about the house and a turntable and the rest of the equipment to play them.
They're not as past it as the cylinders and 78's of yore.
CBS always printed advertising blurb on the inner sleeve and when they had nothing else to say this:
HERE'S HOW RECORDS GIVE YOU MORE OF WHAT YOU WANT:
THEY'RE YOUR BEST ENTERTAINMENT BUY. Records give you top quality for less money than any other recorded form. Every album is a show in itself. And once you've paid the price of admission, you can hear it over and over again. Would you want to forty years on?
THEY ALLOW SELECTIVITY OF SONGS AND TRACKS: With records it's easy to pick out the songs you want to play, or to play again a particular song or side. All you have to do is lift the pick-up arm [tone arm] and place it where you want it. You can't do that as easily with anything but a long-playing record. Until CD players came along.
THEY'RE CONVENIENT AND EASY TO HANDLE: With the long-playing record you get what you want to hear, when you want to hear it. Everybody's familiar with records, too. And you can go anywhere with them because they're light and don't take up space.
THEY'RE ATTRACTIVE, INFORMATIVE AND EASY TO STORE: Record albums are never out of place. Because of the aesthetic appeal of the jacket design, they're beautifully at home in any living room or library. They've also got important information on the backs - about the artists, about the performances or about the programme. And because they're flat and not bulky, you can store hundreds in a minimum of space and still see every title. Until they wear off with use over the years.
THEY'LL GIVE YOU HOURS OF CONTINUOUS AND UNINTERRUPTED LISTENING PLEASURE. Until you're brainwashed into thinking that piece of music can be played no other way. Just stack them up on your automatic changer and relax. Not if you took care with your LPs you didn't!
THEY'RE THE PROVEN MEDIUM: Long-playing records look the same now as when they were introduced in 1948, but there's a world of difference. Countless refinements and developments have been made to perfect the long-playing record's technical excellence and ensure the best in sound reproduction and quality. I think today's audiophile wouldn't disagree.
IF IT'S IN RECORDED FORM, YOU KNOW IT'LL BE AVAILABLE ON RECORDS. Everything's on long-playing records these days . . . your favourite artists, shows, comedy, movie sound tracks, concerts, drama, documented history, educational material . . . you name it. [Poetry] This is not so with any other kind of recording.
THEY MAKE A GREAT GIFT because everybody you know loves music. And everyone owns a record player because it's the musical instrument everyone knows how to play. Records are gifts that say a lot to the person you are giving them to. And they keep on remembering. Who? The recipient of the gift or the record?
AND REMEMBER . . . IT ALWAYS HAPPENS FIRST ON RECORDS.
Yes, well, I'm sure the grammarians among us are cringing at that copy.
EDIT: Apropos St David's day: wished I'd seen this then.
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