Ice hockey mascot

This guy is possibly not yet the official 2012 mascot (such as Wenlock and Mandeville), but he promoted the IHF World Campionship 2012. It means ice hockey. The games shall be played 4 -20 May in Stockholm and in Helsinki, 64 games altogether. The semi-finals and the medal games will be played in Helsinki. I know a certain person, who is quite interested in the event.